Clik here to view.
How About YOU?
I recently had a call conversation with an acquaintance whom I haven’t seen in a long time. Indeed I was curious to know how life was treating her, but the 1 hour talk was transformed in a 1 hour...
View ArticleClik here to view.
What phrases to avoid in content marketing?
I am currently reading the second edition of David Meerman Scott’s “New Rules of Marketing and PR“. I find it very well written, but also a bit outdated. The author believes the same as last week he...
View ArticleClik here to view.
82% of B2B marketers consider content marketing to be the most important program
I am an advocate of content marketing, although I know not many marketers use it. But the other day I downloaded a great report on content marketing trends. The first thing I read was: “82% of B2B...
View ArticleClik here to view.
Report: Content marketing trends in 2012
In a previous post I was writing about the greatest challenge marketers are confronted with when it comes cu content marketing. Today I want to share the report by the Content Marketing Institute and...
View ArticleClik here to view.
Content marketing – 7 Do’s and Dont’s
As I was writing in a previous blog post, 82% of marketers consider content marketing to be the most important program in their strategy. Well, it might be important but I believe many marketers need...
View Article
